Lionel Messi's impact on Inter Miami is reshaping the soccer landscape in the U.S.
Yesterday morning, the pink doors of Inter Miami’s training base opened to reveal a spectacle that captured the essence of sports celebrity, with Lionel Messi stepping out to train. The scene was a whirlwind of cameras and reporters, eager to catch a glimpse of the soccer icon, a testament to David Beckham’s ambitious vision for American soccer.
A club in transition
Inter Miami, a club that is still in its infancy at just eight years old, finds itself at the center of attention. The modest Chase Stadium, with its temporary stands reminiscent of county cricket grounds, contrasts sharply with the star power of its players.
As the team awaits the completion of their new $1 billion stadium, 33 miles south, the current venue feels inadequate for a player of Messi’s stature.
Yet, the glamour of Miami attracts A-listers like Eva Longoria and Kim Kardashian, all drawn to the spectacle surrounding Beckham’s franchise. The buzz is palpable, with local taxi drivers more interested in discussing Premier League matches than the spectacle unfolding in their own backyard.
Raising the stakes
This weekend marks a significant moment in MLS history, as Inter Miami prepares for its opening match in the Club World Cup. It’s a litmus test for the league’s growth, and all eyes will be on Messi. Former stars like Luis Suarez, who now plays alongside him, echo the sentiments of many: “The club is on the rise, and in a few years, it will be even bigger.”
Inter Miami’s recent success, including winning the MLS Supporters’ Shield, has thrust them into the spotlight. But questions linger regarding their invitation to compete in the Club World Cup, given the tournament’s elite nature. Criticism has surfaced, with some labeling Miami a ‘Pink Phony Club,’ a jab that Beckham himself addressed by calling for more class in the discourse surrounding his team.
The Messi effect
Messi’s presence has undeniably transformed the business landscape for Inter Miami. Revenue has doubled since his arrival, with projections indicating they could become the first MLS club to surpass £170 million. But the price of tickets reflects a broader issue, as fans grapple with exorbitant costs that echo the challenges faced across soccer leagues.
Despite the high prices, attendance is surging. When Messi plays, the atmosphere shifts dramatically, doubling attendance and influencing rival clubs to strategize around the ‘Messi show.’ Miami’s boardrooms buzz with excitement about the potential for growth and the impact a strong Miami can have on the league as a whole.
Future prospects
As for Messi, discussions about a contract extension are reportedly underway, with hopes that he will remain through 2026 when the new stadium opens at Miami Freedom Park. His commitment could solidify Miami’s status as a powerhouse in MLS.
While some rivals eye Miami with envy, the consensus is that a successful Inter Miami could enhance the league’s prestige. The club is keen on building more than just a team; they aim to create a brand that resonates.
Recent signings have included notable names like Jordi Alba and Sergio Busquets, signaling Miami’s ambition to attract top talent while nurturing homegrown players. The academy is producing promising talent, and the excitement around the team is palpable.
There’s a sense of optimism about the future, although the pressure to perform remains high. The playoff format in American sports has been criticized, and the team is eager to prove itself after last year’s early playoff exit.
The vibe around Inter Miami is electric, with the world watching closely. As the franchise navigates its path forward, the implications of Messi’s arrival will undoubtedly shape the narrative of soccer in the United States for years to come.
