Olivia Attwood calls a blue‑applied lip masque her 'best thing ever' — learn how it transforms to an all-day stain and where to buy it
Affiliate notice: this article contains affiliate links and we may earn a small commission if you purchase through the links, which does not affect our editorial judgment. Television personality Olivia Attwood recently highlighted a compact beauty product as a summer must-have, describing it as an incredibly effective, low-effort trick that creates long-lasting lip colour.
Her endorsement has driven fresh attention to the item on social platforms, and shoppers are currently finding several popular shades discounted on Amazon. The endorsement and the sale together have made this product a talking point among makeup fans seeking reliable, transfer-resistant results without constant touch-ups.
The product generating buzz is the Wonderskin Wonder Blading All Day Lip Stain, known for its dramatic blue application that transforms into a natural tint. Olivia explained on social media that it appears startling when applied but dries fast and wipes away to reveal a soft, buildable colour that lasts.
Shoppers are reporting up to 10–12 hours of wear, and select shades such as Whimsical, Lovely and Divine have been reduced by around 20%, bringing the price to under £15 depending on the tone chosen. Note that actual prices vary by colour and availability.
Why this lip stain stands out
The key distinction is the brand’s Wonder Blading technology, sometimes referred to as Liquid Blading. This approach is designed to infuse pigment into the top layer of the lips rather than simply coat the surface, which helps prevent the usual issues of transfer and rapid fading. In practical terms, the stain is transfer-proof and waterproof for many users, and it layers well under glosses or balms. Users commonly report the formula surviving meals, drinks and even sweaty workouts, and when the colour decreases it tends to do so evenly rather than leaving patchy spots. These performance traits are why many reviewers call it a reliable, everyday option.
Application and preparation tips
For most consistent results, apply the blue masque to clean, freshly exfoliated lips — gentle physical exfoliation beforehand helps create a smooth canvas. Let the product set for about 60 seconds and then wipe or peel it away with a damp cloth or tissue to reveal the stain. If you have dry or chapped lips, additional exfoliation and hydration before applying will reduce patchiness; some users recommend a lightweight balm applied and then gently blotted off before the masque. The stain is buildable, so you can layer for intensity, and applying a gloss on top adds shine without compromising longevity.
Shade notes and real-user feedback
The most popular shade, Whimsical, produces a universally flattering soft pink that suits many skin tones and is subtle enough for daytime wear yet pretty enough to lift an evening look. On retail pages and social reviews, customers praise the way the colour ‘stains beautifully’ and label it a new ‘holy grail’ item, though comments note that lip texture affects the finish. Dry lips sometimes require extra prep, but for well-prepared lips the result is a natural, flushed appearance with minimal maintenance. Overall, the consensus among buyers leans positive, especially for those tired of constant reapplication.
Where to buy and alternative choices
Currently, the Wonderskin Wonder Blading All Day Lip Stain is available on Amazon with promotional pricing on specific shades; listed prices start around £14.40 depending on the colour selected. Remember that not every shade may be discounted at the same time and stock fluctuates. Amazon Prime members can often get free delivery on eligible items, while non-Prime customers may incur delivery charges. If you’re seeking a budget-friendly alternative, NYX Professional Makeup offers a Lip Gloss and Lip Stain option with sale prices beginning at approximately £6.70 (reduced from £10.99), which is a solid pick for those exploring tints without spending as much.
Beyond lip colour, a few other beauty buys were mentioned alongside this trend. At-home IPL devices such as the Keskine handset are attracting attention for hair-reduction claims — the model referenced advertises up to 98% hair reduction in four weeks, integrated cooling technology for comfort and short treatment sessions of around 24 minutes, with recent pricing near £199 (previously £299). For smile refreshes, MySweetSmile offers whitening options from powders to targeted strips, with costs reported under £2 per use depending on the bundle, making it an affordable at-home solution for removing tea and coffee stains.
In summary, Olivia Attwood’s endorsement has put a spotlight on a clever, low-effort lip product that converts an unusual blue application into a long-lasting, natural-looking flush. The Wonderskin Wonder Blading stain is praised for its lasting power and minimal transfer, and while prices vary by shade, current promotions on Amazon make now a convenient time to try it. Keep in mind that prep matters — exfoliate and hydrate if you have dry lips — and consider the NYX option if you want a more budget-conscious alternative. Results will vary by individual, but many users find this style of stain a genuine time-saver in their beauty routine.
