Fuorisalone 2008: To Be Us toys by Matteo Ragni

At Spazio Rossana Orlandi I was rather mysteriously attracted to a shelf full of toy cars made of wood.
A strange choice I thought.
After all we were at the Salone del Mobile, surrounded by armchairs, tables and design furniture.

Anyhow I soon found out that these wooden models had been projected by Matteo Ragni, an Italian designer.

He had given them an emblematic name too: To be us.
The truth is that the Italian designer aims to create a line of toys of high quality.

Toys a world apart from those made in China which are usually sold for a song , but can also imperil children’s health.
A very good, noble project indeed that wants to give children safe and beautiful toys, made from indestructible and natural materials.

Hand-made items built by Master Giovanni, a skilled artisan living in Brianza.