In what was possibly on the cards, the Italians could take back their beloved MV Agusta brand, after Harley Davidson announced the sale of MV Agusta and the production end of Buell.
According to reports, MV Agusta is still preparing for an important EICMA show with some exciting new models, in an interview with Claudio Castiglioni from MV.
Castiglioni has revealed the strength of the MV Agusta brand, how well loved it its, but also its appeal beyond just the emotional.
Saying that MV makes creative and wonderful bikes, Castiglioni has said: “It would be logical for an intiative to be set up, for an Italian entrepreneurial interest for the reacquisition of MV [to take place].
I need to think about it.
I have to be sincere, I have suffered a lot for “my” bikes and I’m tired of suffering.
I need to reflect.
”There will be many Italians out there hoping that one of their beloved brands will once again be “made in Italy” to all intents and purposes.
It will only be revealed whether practical issues can support the nostalgia associated with a patriotic buy-back of MV Agusta.
