Haute Couture and BMW Superbike

Top German photographer Markus Hofmann to present Haute Couture, used a BMW S 1000 RR World Superbike factory race bike as a prop for his shoot.
Hofmann says: “There are so many motorcycle manufacturers that combine motorcycles and women in an artless and sleazy way, that I thought there just had to be a better way of doing it,” he said.

“I had no intention of putting a naked woman on a bike, and it was very clear to me that the bike had to be the S 1000 RR Superbike in the same colour that people have seen on the racetrack in 2009.

I didn’t want the bike to fade into the background either; showing the name of the manufacturer was also very important for me, because it made the feeling of a pit stop and racetrack environment much more authentic”With all due respect, the only difference we see in this shoot and the usual sexy models draped over a motorcycle is that these models are thinner, have higher cheekbones and are wearing more expensive looking rags.