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Damon Hill to drive Tesla Roadster in London event

1996 World Formula One champion, Damon Hill, will be ambassador for the Tesla Roadster in the UK: the English driver will drive the silent roadster through the streets of London for the Capital Arrive ‘n’ Drive 2008 event, taking place on July 31.

The aim is to present the electric engine as a valid alternative to traditional engines, and to push the theme of drastically reducing emissions and environmental impact.

The Tesla Roadster under Hill’s command, will be part of a group of 20 vehicles that will complete a 33 mile course, along which the public can follow the route.

Prime minister Gordon Brown is expecting large numbers: the event is in time for his policy on public financing for electric cars, and should reveal the popularity or not of this move.

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