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Valentino Rossi is Italy's highest paid sports star

21 April, 2020
Italian sports stars apparrently don’t get much bigger than Valentino Rossi. After his move to Italian motorcycle manufacturer Ducati for the 2011 MotoGP season, it turns out Rossi is also the most highly paid Italian sports star around. It’s quite…

Versace opens new jewellery boutique in Beijing

20 April, 2020
Versace has just opened a new jewellery boutique in Beijing; 80 square metres in size, the luxury boutique which sells Versace watch and jewellery collections is located within the famous China Central palace, Beijing’s most exclusive shopping mall. The interior…

Italian wines from Liguria on show in La Spezia

18 April, 2020
“Liguria da bere” or “Drinking Liguria” is an fair of traditional products and wine from Liguria that will take place in La Spezia, south of the Cinque Terre, this weekend.Liguria is one of the more undervalued regions in Italy, though…

Belen Rodriguez removed from Italian advertising campaign?

17 April, 2020
It will be a difficult move for the Italian show girl from Argentinian origin, if Belen Rodriguez were to be sacked from her brand endorsement role at TIM: Telecom Italia. We’ve already looked at how to do advertising in Italy,…

Great Wine Capitals Florence Best of Wine Tourism awards

16 April, 2020
The Great Wine Capitals Florence branch announced the 2011 winners of the Best of Wine Tourism in Chianti last week, and DolceVita participated in the event and the subsequent tour of the winning locations. The awards were announced at the…

Italian lingerie bra trade-in scheme with Irina Shayk

16 April, 2020
When next you’re shopping for some Italian lingerie, especially if you pop in to an Intimissimi store, you might find a surprising sign out the front. It happened to me recently and I thought ‘as if!’ but it turns out…

S.Pellegrino limited edition bottle by Missoni

13 April, 2020
The fad to clothe bottles started in France years ago when Christian Lacroix teamed up with Evian; now it’s the turn of Italian brand Missoni to try their hand and cover the S.Pellegrino bottle label with their signature zig zag…

Fiat to the US: bringing the dolce vita style to America

13 April, 2020
One of Italy’s most significant brands, Fiat, is preparing for its return to the US car market after 30 years of absence. Whether the Italian company purchased Chrysler motors or not, the relaunch is a big thing for Italy and…

Italian brand Bulgari to open new hotel in London

10 April, 2020
Bulgari Hotels & Resorts has signed an agreement for the new Bulgari Hotel in London scheduled to open in spring 2012. So after Milan and Bali, London is the third city to boast a Bulgari Hotel. Located in the district…

Alitalia gets best airline food award

9 April, 2020
This might be hard to believe for some, but it turns out that Italian airline Alitalia, which has been through a tumultuous period of late, has received the award for the best airline food from the US magazine Global Traveler.…

Stradivarius to open flagship store in Milan

9 April, 2020
After Abercrombie&Fitch, Gap and Banana Republic, it’s now the turn of Stradivarius to open its own flagship store in Milan. Specialising in casual wear for the younger consumer, Stradivarius, which, as you well know, is a Zara sub-brand, will inaugurate…