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Rob Marshall's Nine: the video with Alfa Romeo MiTo

31 March, 2020
Via the much-awaited new film from Rob Marshall, the musical Nine, Alfa Romeo is doing some promotion of its new MiTo model. The film is a musical movie adaptation of Federico Fellini’s famous 8 1/2 film, with an incredible cast…

New Lamborghini Aventador on the streets of Berlin

31 March, 2020
Italy’s Lamborghini supercar brand has a new weapon in its line-up - the Aventador. The new model was recently revealed at the Geneva Motor Show and is an evolution for Lambo which should increase the company’s fortunes after struggling profits.…

Valentino Rossi Yamaha R1 up for auction

31 March, 2020
With the news that Valentino Rossi is moving to Ducati after seven years of championship wins with Yamaha, this could be the last chance to get your hands on a Rossi-developed Yamaha R1. The Italian sports star is famous for…

Montezemolo and his shit Ferrari

31 March, 2020
In this video, Ferrari president Luca de Montezemolo relates a very funny story of the first Ferrari he ever owned. The yellow Ferrari 348, with the entrepreneur himself driving, got involved in a traffic light drag race with a young…

Gallardo Tricolore celebrates Italy

30 March, 2020
To celebrate 150 years of Italian unification, just about every Italian brand and business has done something for the national party; it’s just that some brands can afford to really celebrate in style. Like Italian supercar manufacturer, Lamborghini, for example.…

Lamborghini at 2010 Pirelli Calendar premiere

30 March, 2020
Imagine turning up to the Pirelli Calendar premiere in a Lamborghini! It’s the ultimate in sophisticated, Italian pimp style, though that does sound like an oxymoron. Singer James Blunt appeared next to a Murciélago LP 670-4 SuperVeloce and Lady Victoria…

Alfa Romeo 8C Competizione parades through Florence

29 March, 2020
The Italians have a saying about envy being a terrible thing - “l’invidia รจ una brutta bestia” - and here is just another example of where we can be jealous, at least of the owners of these beautiful Alfa Romeo…

Italian show girl Belen Rodriguez and the Ducati Desmosedici

28 March, 2020
While Belen Rodriguez can be described as an Italian showgirl, she is, in fact, Argentinian. Not that that will matter to Ducati fans after seeing this hot bike shoot featuring the Desmosedici and Rodriguez. The Desmosedici belongs to Nicky Hayden…

Ferrari FF: new Ferrari design for the next generation

28 March, 2020
A Ferrari hatchback? That’s what you could be thinking on seeing this new Ferrari FF which recently had its world premiere at the 2011 Geneva Motor Show. The model is called a shooting brake and is Ferrari’s first four-seater, boot-space…

Italian anniversaries: the ape moped truck

28 March, 2020
An Italian legend turns 60 this year - and we’re talking about the three wheeled Italian truck called the Ape. It was developed by Piaggio in 1948 in post-war times of invention and genius. It was modelled on the idea…

2011 Formula 1 calendar: future to include new Rome race?

26 March, 2020
The 2011 Formula 1 calendar is the biggest for the world racing championship that has been planned so far. It includes 20 events starting in Bahrain in March and finishing in Brazil in November, and future plans are underway that…

Vintage Ducati and Keira Knightley for Coco Chanel

26 March, 2020
We’re used to seeing Ducati in red and in motion, but in this video a vintage-look beige Ducati 750 Sport is sat on by Keira Knightley. It’s part of the advertising campaign for Chanel’s Coco Mademoiselle perfume. It’s a strange…

Two Italian icons meet: Valentino Rossi in Ducati

25 March, 2020
The news that Italy’s biggest sports star and multiple MotoGP champion Valentino Rossi will ride for Ducati for the next two years is the achievement of a dream for many Italians (forgetting that fellow Italian rider Max Biaggi rides for…

Italian car design: the new Alfa Romeo Giulietta video

23 March, 2020
This video of Alfa Romeo’s new car, the Giulietta hatchback which replaces the Alfa 147, shows all the classic, sexy pedigree of the Italian brand. This year Alfa Romeo celebrates 100 years and the new Giulietta is hopefully going to…

Fiat 500 Barbie edition for Barbie's 50th Birthday

23 March, 2020
Barbie turns 50 this year (though she’s looking good for her age) and in occasion of the 50th Barbie birthday, Fiat has designed a special Fiat 500 Barbie edition. Unusual choice? Perhaps, but the style of Italy’s famous Fiat 500…

Vespa store opens in Milan

21 March, 2020
Vespa has opened a store in Milan with a new space dedicated to Vespa history, fashion and design. The store celebrates the Vespa brand as one of the key ambassadors of the “Made in Italy” movement. The space is located…
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